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Brand : Tata | Product Group : Corporate | Name of Agency : FCB Ulka | City of Agency : NA | Country Of Agency : India | Client : Tata | Work type : Client work | Date of publication / release : May 1, 2008 | Body copy :

Headline: -

Subhead: 40 hours is all it takes to teach an adult to read. For Tata, it's just the beginning.

Bodycopy: 40 hours is all it takes to teach an adult to read. For Tata, it's just the beginning.

Baseline: Improving the quality of life

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