The perfect white shirt.

Brand : Louis Philippe | Product Group : Apparel | Fashion | Lifestyle | Furnishing | Name of Agency : Contract | City of Agency : NA | Country Of Agency : India | Client : Louis Philippe | Work type : Client work | Date of publication / release : May 1, 2008 | Body copy :

Headline: The perfect white shirt.

Subhead: Permawhite

Bodycopy: Permawhite

Baseline: The upper crest

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