Life's most precious experiences are not very particular about where they're stored. Sometimes it's a black diary. Sometimes, a delicate wrist.

Brand : Platinum | Product Group : Apparel | Fashion | Lifestyle | Furnishing | Name of Agency : Contract | City of Agency : NA | Country Of Agency : India | Client : Platinum | Work type : Client work | Date of publication / release : May 1, 2008 | Body copy :

Headline: Life's most precious experiences are not very particular about where they're stored. Sometimes it's a black diary. Sometimes, a delicate wrist.

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Baseline: be touched

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