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Brand : Volkswagen Touareg BlueMotion | Product Group : Automotive | Automotive Products | Name of Agency : Ogilvy & Mather | City of Agency : Cape Town | Country Of Agency : South Africa | Client : Volkswagen | Work type : Client work | Date of publication / release : Nov 1, 2012 | Body copy :
“Touareg BlueMotion. Even the ad has less impact on the environment.
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A small change can make a big difference. Like using 85% less ink in this magazine ad, which significantly decreases the impact of harsh toxins on the environment. Why? Because contributing towards a sustainable future is what our innovative BlueMotion Technologies were made for.”
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