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Appies 2014: 18 Indian entries in shortlist

afaqs!, New Delhi & afaqs! news bureau
New Update
Appies 2014: 18 Indian entries in shortlist

Marico has maximum number of shortlisted work in this edition.

Appies - the annual festival of the best marketing ideas in Asia, organised by the Institute of Advertising, Singapore - has announced
the shortlist for its 2014 edition
. Eighteen Indian entries have made it to the shortlist this year, of which nine are from McCann WorldGroup India, six from BBH and one each from BBDO India and MTV.

Apart from this, the shortlist also features an entry from BBDO Singapore for HP, titled 'Help Your Child Shine', which is work done for the Indian market. In its fifth edition, Appies recognises and celebrates 80 of the most brilliant and inspirational ideas in marketing communications. Only five outstanding campaigns that have a unique marketing success story will go on to ultimately win the Gold Medals.

Nescasfe Berhampur Mad Ads Bangalore Advertising Club McCann Worldgroup India Big Bang MICA BBH BBDO India MTV Skoda Auto Dainik Jagran scaffold
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