He will be based in Mumbai.
Havas Worldwide India has appointed Arindam Sengupta as president - West. He joins the agency from Ogilvy Mumbai and will replace Shavon Barua, who left Havas some months ago.
Sengupta has over 18 years of experience in advertising, having worked with agencies such as Lowe Lintas, DDB Mudra and TBWA in the past. During his previous tenures, he has worked on brands from various categories such as FMCG, fashion, technology, durables, healthcare, and e-commerce.
Commenting on the appointment, Nirmalya Sen, CEO, Havas Worldwide India, says, "I am delighted to welcome Sengupta as the new leader of Havas Worldwide, Mumbai. He is well-known for forging great relationships with his clients and for his hunger for new business. With an equally hungry creative partner in Rayomand (Rayo) Patel, I am confident the new leadership team will play a defining role in our drive to make Havas Worldwide Mumbai the compelling new-age communications company."
Sengupta, on his appointment, says, "I'm honoured with the responsibility of running Havas Worldwide, Mumbai. Havas Worldwide, besides being an established global network with a new-age challenger mindset, is integrated to the core - an important ingredient in navigating the emerging world of the consumer. I am excited at the prospect of working with brilliant minds like (Rayo) Patel, Nima Namchu and (Nirmalya) Sen to take Havas Worldwide Mumbai to its next level of growth."
Havas Worldwide, formerly known as Euro RSCG, is an integrated marketing communications agency with 316 offices located in 75 countries throughout the world. It provides advertising, marketing services, corporate communications, and solutions to clients. In India, its clients includes Reckitt Benckiser, Microsoft, Uninor, Sanofi, HDFC Bank, Sony Six, Indiatimes, Del Monte, and BPCL.