Comio India appoints August Communications as creative agency

In a recent announcement, smartphone brand, Comio India, has appointed August Communications as creative agency. The agency will handle creative and digital mandate for the brand.

Speaking on the occasion, Sumit Sehgal, chief marketing officer, Comio India, says in a press release, "We are happy to bring the agency on board and kick-start Comio’s India journey, beginning with our upcoming launch. Comio has a long-term vision for India and we strongly feel that the unified strategy of our partners will help take Comio to the next level."

August Communications will handle the brand and communications strategy 360 across all medium ATL, BTL and digital. They will be conceptualise and craft the brand identity and help build the brand in the Indian market.

Manish Bhatt, founder, August Communications, says in a press release, "Our core strength lies in a truly seamless integration with the digital. And I think that’s where we struck a chord with the COMIO team and got on board. That, plus, a zeal and passion to match theirs. It would be a genuine pleasure to help launch COMIO in the most cluttered segment of the Indian market. We look forward to pushing ourselves harder and farther."