afaqs! news bureauPublished: 8 Mar 2018, 12:00 AM
Advertising

Shemaroo Entertainment appoints Ogilvy & Mather as creative agency

The account will be handled by agency’s Mumbai office

In a recent announcement, Shemaroo Entertainment has appointed Ogilvy & Mather as creative agency. The account will be handled by the agency’s Mumbai office.

Shemaroo Entertainment appoints Ogilvy & Mather as creative agency
Kunal Jeswani

On appointing Ogilvy as the creative agency, Hiren Gada, director, Shemaroo Entertainment, says in a press release, “We are delighted to have Ogilvy on board. We met multiple advertising agencies and while all of them had their own strengths, we were impressed by Ogilvy’s holistic thinking. We also found two very strong similarities between Shemaroo and Ogilvy and that is, the zeal to continuously innovate and value long term partnerships. We are really looking forward to an effective partnership.”

Kunal Jeswani, CEO, Ogilvy India, says in a press release, “All brands go through cycles of evolution. Today, Shemaroo is perfectly poised to leverage its market insight, domain expertise and fantastic array of content to build its next cycle of brand value. Ogilvy is proud to partner with Shemaroo on this journey as a new age agency, building real brand value for our clients.”