The agency went to win three Gold, two Silver and one Bronze metal. Taproot Denstu won a Gold and Silver metal each.
On the day one of the ongoing Adfest 2018, McCann Worldgroup India has won six metals. The agency won three Gold Lotus and a Silver Lotus for its 'Immunity Charm' campaign. The Gold metals came under Design, Direct and Outdoor category. The Silver award came under Promo Lotus category.
'Sweet Change' campaign.McCann Worldgroup India also bagged a Silver under Promo Lotus and a Bronze metal under Direct Lotus categories for Paytm’s
Taproot Dentsu won a Gold and Silver Lotus for Panasonic CCTV Camera’s 'Watching Posters' campaign under Outdoor Lotus category.
Commenting on the win, Prasoon Joshi, chairman of McCann Asia Pacific, and CEO and chief creative officer of McCann India, says, “Winning at Adfest always feels great. We at McCann India believe in creative excellence and these wins are a testimony to that. Most importantly I thank all our client partners because great work happens only when our clients join hands with us in this quest for excellence."