The agency will be handling the entire honey portfolio along with jams, pickle, dates, and ginger garlic paste.
Apis India has recently appointed MagicCircle as their agency partner for its wide range of products.
MagicCircle will be handling the entire honey portfolio along with jams, pickle, dates and ginger garlic paste.
On the reason to appoint MagicCircle, Amit Anand, MD - Apis India Ltd, says, "We have been growing at a rapid pace and expanding our footprint across India steadily. We have very ambitious plans for Apis and in MagicCircle, we found the creative acumen to help us communicate our brand messaging. We look forward to a fruitful and long partnership."
Hemant Misra, managing director, MagicCircle comments on the new win, "It has been my stated desire to partner with ambitious Indian brands. We are truly fortunate to be chosen by Apis. The hunger and ambition at Apis is infectious; there is an enviable blend of top quality product and top quality talent that we will truly enjoy partnering with. We look forward to creating case studies together."