Bang in the Middle has been appointed by Colorbar Cosmetics as its creative agency. The agency has been tasked to create the upcoming consumer campaigns for the brand.
Speaking about the development, Prathap Suthan, managing partner, Bang in the Middle, said, “Colorbar is a beautiful brand and stands at the threshold of brilliant growth across India and other regions. In a market that’s more conscious about looks and empowerment, Colorbar is a brand that has pitched tent right in the centre of the action. It's been awesome to be entrusted with their journey forward, and we hope to build even more love for the brand.”
Bang in the Middle has already started the work on a series of new initiatives