afaqs! news bureau

Madison Media wins the Media AOR for Campus Shoes

Madison Media has just announced that it has been appointed the Agency-On-Record for leading Indian shoe brand – Campus shoes. The account was won in a multi - agency pitch and the account will be handled by the agency’s Delhi office, Madison Media Plus.

Campus Shoes is a leading home-grown, sports-wear shoe brand for all segments. With decades of experience, Campus shoes, from the house of Action, has become one of the most reliable brands in the Indian market. Its shoes are casual, light weight, trendy in design and made with the best and latest manufacturing process to appeal to youth and millennials of today. The brand has ambitious plans to further strengthen its presence in the country.

Nikhil Aggarwal, CEO, Campus Shoes Activewear says: “Campus Shoes has embarked on a journey that puts impetus on bringing technology driven premium shoes for Indian Market. We are delighted to partner with Madison Media to fulfil this commitment and establish technology as the key differentiator. We are looking forward to accelerating our footprint as a preferred choice across the Indian market.”

Vikram Sakhuja, partner & group CEO, Madison Media & OOH says, “The Campus range and quality of footwear is absolutely world class and stunning. It will be truly exciting to help make Campus a household name in India”

Madison Media has been ranked the 2nd Most Admired Media Agency by the Economic Times Brand Equity Ad Agency Reckoner, 2018-19. Madison Media has also been voted the Ideal Media Agency, the Most Attractive Media Agency, and No. 1 in Creative Media Thinking, by R3 Scopen Study amongst 59 advertisers in India.

Madison Media Group is India’s foremost media agency handling media planning and buying for blue chip clients including Godrej, Marico, Titan, Asian Paints, Viacom 18, UBER, BJP, TVS, Raymond, Pidilite, Ceat, Domino’s, McDonald’s, Tata Chemicals,, Piramal Healthcare,, Crompton, Indian Oil, Enamor Lingerie, Snapdeal, Gowardhan Dairy, Café Coffee Day and many others. Madison Media, is a part of Madison World which through its 11 companies, served last year as many as 500 advertisers.

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