Myntra Studio's 'Shoppable Fashion Content Feed' featuring Kiara Advani grabbed the top spot followed by Google's 'Get The Facts, with a little help from Google'.
• Only advertisements published on YouTube in May 2021 are considered.
• The overall audience sentiment that is mentioned below each advertisement is based on the number of views, likes, dislikes, watch time, and comments.
• All ads are as per the tracking done through Vidooly's advertisement search engine.
• All the stats here are updated on June 5.
Here are the top 10 most-watched Indian ads on YouTube last month (May 2021).
Myntra Studio - Your Shoppable Fashion Content Feed Ft. Kiara | #Shorts
Leading Bollywood actor Kiara Advani features in this Myntra ad promoting specially curated online fashion content. The popular apparel online store has continuously engaged its customers and audiences in influencer based campaigns, this time it is through Myntra studio. The fashion and lifestyle brand has created a space exclusively for people interested in branded clothing, popular styles, celebrity expert ideas and more to customize their outfits and appearances. The platform claims to have over 1000+ influencers to guide customers on styling and outfits.
2. Get The Facts, with a little help from Google
We often use Google search to get answers for our small to larger issues. Right from recipes to health, art and business, literally anything known as well as unknown to mankind can be looked up on the search engine. This time, Google has launched this informative ad that tells people about the most important topic of the country i.e. vaccination. Through the YouTube ad the company brands itself to be a go to source for all information related to the life-saving vaccine against the coronavirus infection that has already taken away many precious lives around us. The one-minute video ad aims at spreading awareness related to COVID-19 pandemic and available vaccine that has become a big issue with all fake news and myths circulating on social media.
3. Myntra - India's Fashion Expert Ft. Kiara | #Shorts
A short 15 seconds video ad featuring Kiara Advani yet again to promote the Myntra application that has stocks of outfits and styling to inspire audiences. She explains the ethnic category present in the Myntra app that provides a wide range collection of Kurtas, sarees and suits to fit all Indian occasions at a discounted price. This short ad has received enormous views on it and has reached most audiences. It is surely a great ad campaign by the clothing brand.
4. What Is Business Web Hosting? | GoDaddy
GoDaddy has designed this amazing ad video that explains business hosting through simple examples related to our daily commute routine. They have animated the ad with a character named Joe to explain the simple and powerful solution that comes along with business hosting over the shared hosting and VPS systems. The brand shows the difference by explaining the situation through a bus journey, travelling in a taxi assisted by a driver, and driving a car of his own. Here they show how shared hosting is similar to a bus commute where you have to adjust with other passengers and know the timings and route of the bus while driving your own car requires the owner to know driving as well as other mechanical know-hows for better travel. At the last they show how one can use business hosting that is compared to a taxi with assisted driver thus helping one use the platform with simplified technicalities. It is an informative and engaging ad.
5. Get The Facts, with a little help from Google (Hindi)
The same ad with the same storyline and message as in the one listed above at 2nd position, however this time, Google India launched the Hindi version. This advertisement aims at spreading awareness related to the vaccination drives taking place in the country to help fight against the life-risking coronavirus that has claimed several lives till date. It is a thoughtful and supportive ad that helps combat fake news spreading through the internet.
6. OPPO Reno5 Pro 5G | Discovery | Life Unscene at Sandakphu
Oppo India collaborates with the discovery channel and a travel influencer & video artist Ganesh Vanare to create this inspiring yet mesmerising advertisement for their OPPO Reno 5 Pro 5G smartphone. It is basically a travel film featuring the secret city of Sandakphu located on the India-Nepal border that also shares the Bengali and nepali cultures thereby, providing best experiences to the visitors. Ganesh explores the scenic location, clicking videos of folk dancers by sunset and breath-taking sunrise views along with the local traditional norms including teas, chillies and kind hospitality. He captures the popular mountain clusters including Mt Kanchenjunga, Mt Kumbhakarna, Mt Pandim and Mt Kabru forming the sleeping Buddha shape. The video is engaging, inspiring, informative, and kind of a short documentary film to promote the best features of the smartphone such as dual-view video modes, high definition camera, live HDR features etc. that help improve the quality of videos and photos.
7. Myntra - India's Fashion Expert Ft. Kiara Advani | #Shorts
Myntra launches yet another advertisement from the series featuring Kiara Advani promoting the different fashion trends available on site. This ad focuses on the western wear including trendy fashion exclusives such as boyfriend jeans, tie up tops and tiered dresses that constitute the latest fashion in the country. The simple ad tries to provide the basic information related to the kind of apparel and the discounts available on the site thus, successfully creating an engaging ad.
8. The floodlights of optimism | Yashasvi Jaiswal
Cricketer Yashasvi Jaiswal provides a small introduction into his journey from Uttar Pradesh to Mumbai and from being a normal boy with life crisis into a famous player of the Indian Cricket team. The Colgate India advertisement features the young player who tells a tale of fulfilling dreams to change circumstances instead of letting the same circumstances change one’s life dream. While people around discouraged his dreams o
9. OPPO Reno5 Pro 5G | Discovery | Life Unscene at Kurseong
Yet another amazing association between OPPO India and Discovery India along with featured travel & lifestyle photographer Anunay Sood who explores the beauty encapsulated in the mountainous slopes of Kurseong. A village less explored near Darjeeling that is believed to be the place of birth for tea at the Makaibari tea garden during the British periods. The place is surrounded by calming scenery of other hill tops, mountains, spotless sky and fresh air. Sood uses his OPPO Reno 5 Pro 5G to capture the beauty around and experience the best features of the phone. Right from the 65W SuperVOOC 2.0 charger to wide capture lens to click amazing pictures, the phone is also equipped with great transition and special effect camera types to capture videos at ease. The overall ad is beautiful, informative, engaging and super amazing for aspiring travellers and smartphone enthusiasts who love photography and video making.OPPO Reno5 Pro 5G | Discovery | Life Unscene at Kurseong
10. Hyundai | ALCAZAR | Glorious Welcome to the SUV Tribe
Hyundai India introduces its new car model by giving it a welcome show by its 4 amazing models namely the Creta, Tucson, Venue and Kona electric. The cars raced on one of the largest salt deserts of the world, the Rann of Kutch in Gujarat to form the name of the new model by Hyundai, the ALCAZAR, soon to be launched in India. The ad is breathtakingly cool with those skidding tyres on the sand and amazingly captured frames by the drone camera flying above them. In short, Hyundai India gives a grand welcome to the new car into their SUV tribe.