afaqs! news bureau

PayU India beefs up its leadership team

Prabhakar Tiwari has been appointed as CMO, while Raj Kamal and Sanjeev Sandhu have been roped in as VP, strategy, and business head, technology solution business, respectively.

India's leading online payments company PayU India has bolstered its leadership ranks by appointing Raj Kamal and Sanjeev Sandhu as vice president, strategy (PayU Global), and business head, technology solution business, respectively. The announcement, which follows Prabhakar Tiwari's recent appointment as CMO, indicates PayU's extensive brand consolidation plans by hiring seasoned industry experts to spearhead the company's growth.

It is pertinent to note that Kamal was previously associated with McKinsey & Company and comes with a rich experience of 12 years in business strategies in India and South East Asia. An alumnus of IIT-Bombay and the Indian School of Business, Hyderabad, he has also spent eight years as an IAS officer in a range of roles, including chief budget officer of a state and chief administrative officer of a district.

PayU India beefs up its leadership team
PayU India beefs up its leadership team
Sandhu brings along experience of 17 years in business development and sales, in the telecom and banking domain. He has worked closely with multinational companies in the European, African, Middle-East and Asian markets, across various leadership roles, and has played an instrumental part in the Indian payments industry for the past decade.

A topper in marketing from the IIM-Bangalore 2004 batch, Tiwari has been hired to spearhead PayU India's marketing initiatives. In a career spanning 13 years, in the field of marketing and brand building, he has held leadership roles globally with renowned brands such as CEAT Tyres, Parachute Oil and Danone.

Speaking on the appointments, Nitin Gupta, CEO and co-founder, PayU India, comments, "PayU India is one of the strongest players in the Indian payments industry. We are now looking to consolidate our global presence and Raj Kamal, Sanjeev Sandhu and Prabhakar Tiwari will play a key role in achieving this aim. These industry veterans have years of experience in the global market and will contribute in shaping the organisation's direction, allowing PayU to tap into more vibrant economies."

Owing to its innovation leveraging technology, patent pending algorithms, robust sales force and customer service, PayU India has steadily established itself as the number one payments aggregator in the Indian e-commerce category.

PayU India is broadly divided into PayU Money and PayU Biz. The company is headquartered in Gurgaon, and has regional offices in Mumbai, Bengaluru, Hyderabad, Kolkata, Pune, Jaipur and Shimla.