The account will be handled by the agency's Gurgaon office.
Sportswear brand adidas has appointed Isobar India, the global full-service digital agency from the Dentsu Aegis Network, as its digital agency, confirm industry sources. The account was won post a multi-agency pitch. Isobar will be in charge of the brand's social media campaigns and the account size is pegged at Rs. 5 crore.