The National Trust appoints The Social Street for 'Inclusive India' initiative

The agency will handle digital marketing, social media, TVC, print, OOH and ambient along with planning and execution of its various on-ground activities and initiatives for the organisation.

In a recent announcement, The National Trust a statutory body of the Ministry of Social Justice and Empowerment, set up by Government of India, has appointed The Social Street to handle its digital marketing, social media, TVC, print, OOH and ambient along with planning and execution of its various on-ground activities and initiatives for 'Incusive India Initiative'.

The Inclusive India initiative is an attempt to facilitate the realisation of equal opportunities, protection of rights and full participation of individuals with intellectual and developmental disabilities into the fabric of society. The three core focus areas of Inclusive India initiative are- inclusive education, inclusive employment and inclusive community life. The Inclusive India initiative was born out of this very need of creating awareness among general public, ensuring that the people become sensitive towards the focus group.