iProspect India elevates Ankita Pande, Venkat Dontha and Shipra Tandon

In a recent announcement, iProspect India, the digital agency from the stable of Dentsu Aegis Network has made key elevations in leadership roles.

Ankita Pande, previously AVP - operations, is now head of strategy, iProspect India at a pan India level, based in Delhi. She comes with a keen strategic bent of mind and great potential to add value to the business. She will also work on growing the branding business amongst other basket of objectives.

Based in Mumbai, Venkat Gavaskar Dontha has been assigned the responsibility of branch head - West, iProspect India. He was AVP - SEO prior to this. The new role involves heading the Mumbai region and surrounding cities with respect to client servicing, business development and operations.

Pande and Dontha will both report into iProspect India CEO, Rubeena Singh.

In a freshly coined role, Shipra Tandon, strategist - content marketing, will head the agency's new content marketing division Intelligent Content at a national level. This business line will primarily facilitate the use of content in digital performance, providing an end-to-end solution on content strategy, creation, promotion and impact. She will report into Srikar Nagubandi, senior vice president - operations and is based in Mumbai. Tandon was earlier strategist - SEO.

Commenting on the new appointments, Singh, says in a press release, "Various factors such as changing industry dynamics, enhancing the client experience, ensuring best interests of the business and doing justice to the skillsets of some of our leaders, demand that we always have a passionate and result-oriented leadership team at the helm. The strategy and content marketing pieces take top priority at iProspect India as we move forward and are crucial elements of our growth, which will feed into business development and client servicing. I am positive each one who has taken up the mantle of these recently minted roles will work to add greater value and prove to be successful for the company, clients, teams and the industry at large - I wish them luck!"