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She will head strategic business development at the media house.
Sudha Natrajan, a known name in the media industry, has joined Hindustan Times to head strategic business development, confirmed a sourced at the media house.
Natrajan worked with the Lintas Media Group for two decades in different senior positions at the company before being promoted as the CEO in January 2012. Natrajan, who has a degree in MBA, has worked in brand marketing, client servicing, and media management.
In February 2011, Natrajan was promoted as deputy CEO. She was given charge of the Gurgaon and Bengaluru LMG operations, as well as that of Digital Initiative. Before the promotion, she was president and COO, LMG.