The line-up includes a slew of new shows and fresh seasons of some of the popular ones being simulcast alongside their US airing.
Viacom 18's one-month-old English GEC, Colors Infinity, is ready with a fresh line-up of shows for September, some of which will air just 12 hours after their US telecast.
Ferzad Palia, EVP & head of English Entertainment, Viacom18, says, "Viewers here will be watching incredible new shows on Colors Infinity, only a few hours after their American counterparts. There is no need to illegally download anymore."
Colors Infinity went on air on July 31 with eight shows, some featuring three back-to-back episodes in line with the 'binge-watching' format. Filmmaker Karan Johar and actor Alia Bhatt have curated the content on the channel.