ISOPURE announces Rashmika Mandanna as first Indian brand ambassador
The collaboration launches with ISOPURE’s campaign, “EVERYTHING YOU NEED, NOTHING YOU DON’T”, highlighting the quality of its protein and the focus on simple, transparent, ingredient-led products.
ISOPURE, a Zero/Low-Carb Protein supplement brand, announced the appointment of Rashmika Mandanna as its first brand ambassador in India.
The collaboration launches with ISOPURE’s campaign, “EVERYTHING YOU NEED, NOTHING YOU DON’T”, highlighting the quality of its protein and the focus on simple, transparent, ingredient-led products. It reflects a shift towards minimal and conscious choices in everyday nutrition.
"At ISOPURE, we believe that purity is not just about what’s inside the product packs, but also the intent behind every choice," said Sumit Mathur, general manager, South Asia, Glanbia Performance Nutrition. “Rashmika embodies that intent. She’s focused, mindful, and uncompromising—just like an ISOPURE consumer. This collaboration marks a milestone as the brand continues to innovate and deliver exceptional quality products to the consumers, and together, a new wave of health-conscious enthusiasts will be inspired.”
ISOPURE Zero-Carb Unflavoured is made with 100% whey protein isolate. It provides 25g of protein per serving with no carbs, sugar, fat, artificial colours, flavours, or sweeteners.
“Fitness, to me, is not about extremes—it’s about consistency. It’s the choices I make every day — what I eat, how I move, what I prioritise. I travel a lot, work long hours, and yet I always try and make time to move and eat clean. I’ve learnt over time that wellness isn’t about excess, it’s about clarity, knowing what truly serves you. That’s why ISOPURE fits effortlessly into my lifestyle”, said Rashmika Mandanna, brand ambassador of ISOPURE.”
The association will be promoted through the ‘ISOPURE Purity Challenge – ISOFOAM & ISOMIX Tests’. These demonstrations show how ISOPURE delivers 100% of what is needed and 0% of what is not, highlighting its quality.