The road shows are targeted at suppliers, representatives and travel agents and will focus on various products such as travel destinations and adventure spots in South Africa.
Underlining the significance of the Indian market for South Africa and looking at the increasing number of business opportunities between the two nations, South African Tourism plans to organise road shows across four cities.
Hanneli Slabber, country head, South African Tourism, India, says, "India is a key market for us and the road shows provide the right opportunity for trade partners from India and South Africa to interact with each other. This September, we will visit two new cities - Kolkata and Ahmedabad - for our road show. There is immense potential in these two geographies and hence we decided to tap these two markets apart from Mumbai and New Delhi. The registration procedure has already begun and we have received a very encouraging response from our South African trade partners."
Earlier, road shows were organised in February in five cities with 62 suppliers and 135 South African representatives. The second leg is smaller, to project more focus on the products and traders and the participants can get better information and interact about the place.
The road shows are scheduled to take place on September 3 at the Trident, Mumbai (10 am-3 pm); at The Pride, Ahmedabad on September 4 (10 am-2 pm); The Hyatt Regency in New Delhi on September 5 (10 am-3 pm); and at The Oberoi in Kolkata on September 6 (10 am- 2 pm).