Banerjee was with Dabur India in his previous stint.
Archan Banerjee, has been appointed as head - Digital Marketing for Pernod Ricard India. With over 12 years in digital marketing, Banerjee excels in developing digital marketing strategies and measurement.
Prior to his appointment at Pernod Ricard, Banerjee was head (SM) – Digital Marketing at Dabur India. Banerjee has had stints at Milllward Brown, Genesis Burson Marsteller and Bharti Airtel among others.