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Huella Services announced the appointment of Pankajj Rai as vice president – ad sales. Rai has over 18 years of experience in broadcast and digital media, with senior roles in revenue and business at major networks.
At Huella, Pankajj will lead monetisation for Newsroom AI and upcoming interactive and AI-led ad products. He will also work with the leadership team on product strategy, partnerships, and go-to-market plans.
Rai has previously served as business head for WION and Zee Business at Zee Media, and held the position of national sales head at Qyou Media. He has also led commercial operations for flagship channels like Zee TV, Zee Cinema, and Zee Bollywood, with a stronghold across North and East India.
Speaking on the appointment, Prrincey Roy, co-founder and CEO at Huella, said:
“We’re thrilled to welcome Pankajj at a time when Huella is expanding both its portfolio and ambition. His depth of experience and strategic lens make him an invaluable addition as we build not just better products—but better outcomes for our partners and brands.”
Pankajj will be based in Delhi NCR and will play a pivotal role in scaling Huella’s new-age ad platforms and partnerships.