Sidheshwar Sharma joins Tata Motors as general manager of brand marketing

Sources have confirmed to us that Sidheshwar Sharma has joined TATA Motors CVBU as general manager - brand marketing. He will be based out of Mumbai.

A veteran of the advertising industry, he has worked at organisations such as Ogilvy, BBDO India and Publicis Groupe in the past including stint in the Middle East with FP7. Sharma has won at Cannes for Ariel #ShareTheLoad, Whisper #TouchThePickle and HP Lubricants #RoadsThatHonk.