ZEE5's Manish Aggarwal to lead ad revenue for network's domestic broadcast

In an organisational rejig Zee Entertainment Enterprises (ZEEL) moves ZEE5 business head Manish Aggarwal to lead advertising revenue portfolio for the cluster of the digital publishing business, brand solutions, innovation studio and social.

In an internal communique, the organisation announced that Aggarwal will be the new cluster head- ad sales, Zee Domestic Broadcast Business and will report to Ashish Sehgal, chief growth officer, advertising revenue.

Aggarwal joined ZEE5 as its marketing head in 2017 and in 2018 he was elevated as the business head of the digital video streaming platform. In the past, he had worked at Myntra as VP, marketing and head of monetisation, Coca-Cola as general manager, marketing, P&G as associate manager, CMK. Apart from being a marketer, Aggarwal has experience of media planning. He worked at Mindshare for more than six years as client leader.