Sankalp Dikshit

What is the difference between .com and .net

"Moving from consumer goods to a digitally native brand was an OMG moment": Uber boss Sanjay Gupta

Australian Lucy is here to teach you Indians a 'Wagga Wagga' lesson

"By end of the shoot, my feet were covered in blisters": Director of the Riso ad everyone's talking about

"We intentionally kept the spotlight away from our motorcycles": Royal Enfield on the new ad by W+K

As Hathway focuses on Chennai market, Madhavan ad creates buzz

Are creative awards a waste of money, after all?

Who is Nishchay Luthra?

"Chinese brands are a big challenge for me": Shubhodip Pal, Micromax

A men's grooming ad with no vanity shots? Marico's Anuradha Aggarwal explains why...