The pitch, currently underway in Mumbai, is for its entire product portfolio.
Global investment management organisation Franklin Templeton Investments (India) is on a hunt for an advertising agency. The creative pitch is for its entire product portfolio, and is currently underway in Mumbai.
Senior-level sources in the industry have confirmed the news to afaqs!.
In 2011, the brand released some ad films that were hinged on the premise that people do little things on a daily basis to show how much they care for their loved ones. The point was to promote the brand’s family solutions offering by positioning it as one that understood this sentiment of caring for one’s family.
Head-quartered in California, Franklin Templeton has offices in 29 countries around the world. Globally, the company offers investment products under the brand names Franklin, Templeton, Mutual Series, and Fiduciary.