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afaqs! Creative Showcase: 'Looking Up' Houses

Housing.com, as part of its ongoing campaign, put up glow-in-the-dark cubes along Marine Drive, Mumbai. The area, which is popular among youngsters and families alike to spend a lazy weekend, proves to be an apt spot for the OOH campaign as the campaign urges the merrymakers to 'look up' and search for a house for themselves.

afaqs! Creative Showcase: 'Looking Up' Houses
afaqs! Creative Showcase: 'Looking Up' Houses