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Jagran Prakashan Wins One Gold Award
"This is a category that certainly needs to grow...' said Pratap Bose while announcing to the media that this year, four Gold Awards were given away in the Publisher category, at Goafest 2015.
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Bennett, Coleman & Co. has won three Gold Abby Awards and Jagran Prakashan has won one Gold Abby Award.
Bennett Coleman & Co. won its first Gold for its India Salutes campaign for The Times of India, in a sub-category titled 'Statement of Best Promotion of a CSR/Cause-related marketing initiative in traditional or online space'.
Bennett's second Gold was for its I Am Mumbai campaign for Mumbai Mirror, in a sub-category titled 'Statement of best marketing of a printed newspaper/edition'.
And finally, Bennett's third Gold was for its Happy Streets campaign for The Times of India, in a sub-category titled 'Best Publishing Brand Activation'.
Jagran Prakashan won its Gold for its newspaper brand Dainik Jagran. The entry is: 'A Newspaper leads the agenda to Save the Most Sacred of all Rivers'. The sub-category is: 'Statement of best marketing of a printed newspaper/edition'