Devanathan is now group executive and strategy officer, Dentsu India, while Narang has been appointed president, Dentsu Marcom.
Dentsu India, a part of the Dentsu Aegis Network, has announced the promotion of Narayan Devanathan, Harjot Narang, Amit Wadhwa and C P Arora in various capacities. Prior to the elevation, Devanathan was CEO, Dentsu Creative Impact Group, as well as national planning director, Dentsu, North India. In his new role, he will also take care of the Dentsu Mama Lab and Citizen Dentsu, two specialist units under the Dentsu brand.
Narang, on the other hand, who until now, was the branch head at Dentsu Marcom, will work towards growth-driven measures for Dentsu Marcom, in his new role. Wadhwa, who in his previous role, the branch head at Dentsu Creative Impact, will now take charge of creative reputation for Dentsu Creative Impact, while Arora will take over as chief financial officer, Dentsu Aegis Network, North India. He was earlier group chief financial officer for Dentsu India's branded agencies.
Commenting on the developments, Ashish Bhasin, chairman and chief executive officer, Dentsu Aegis Network, South Asia, says, "We are now at the fore-front of our next phase of growth in our creative agencies and it is important for us to recognise the excellent talent pool that we have within the network and give them more autonomy to better service our clients. Devanathan, Narang, Wadhwa and Arora are amongst the best that we have in the network. I am sure that, they will drive the Dentsu creative agencies to new heights and help Dentsu Aegis Network become the second largest agency group in India by the end of 2017, overturning for the first time the existing ranking which has historically been in place for over 80 years in India."