He will oversee the entire digital portfolio of Mumbai region.
Percept Media, the media planning, evaluation and buying division of Percept Limited, has appointed Danny Fernandes as group head - digital for the Mumbai branch of Percept Media. Fernandes will oversee the entire digital portfolio of Mumbai region.
He will be responsible for spearheading the digital marketing efforts of the company and adding value by offering digital solutions and creating online buzz across the market as per the client's vision and requirement.
Fernandes comes with experience of over eight years in the digital marketing and technology domain. In the past he worked as consultant for diverse organisations including Star Creations, Plant Genome Sciences, Power Weave Software Services, Puretech Internet, Netramind Technologies and Sytech Engineering.
Commenting on his new role, he says, "Percept is one of the largest entertainment, media and communications conglomerates in the country, and I am privileged to be a part of an esteemed organisation like Percept Media. I look forward to working on our future projects and synergising with the entire group to add immense value and build enduring relationships with our clients."
Percept Media is the media planning, evaluation and buying arm of Percept Limited. It offers media solutions to clients in conventional as well as traditional media.
With capitalised billings of INR 17.26 billion (FY'16), it has a team of over 700 people in 42 offices across India and the Middle East.