The 30th edition of the bi-annually event will see global marketing and creative industry practitioners be a part of the ideas exchange platform.
The Advertising Council of India (ACI) and The Advertising Club has appointed Sunil Kataria, business head, Godrej Consumer Products, as leader of the Indian delegation for the AdAsia Congress to be held in Bali. The 30th edition of the esteemed media and advertising awards organised bi-annually by the Asian Federation of Advertising Associations (AFAA) will see global marketing and creative industry practitioners be a part of the ideas exchange platform.
Making the announcement Srinivasan K Swamy, vice chairman, AFAA and a representative of the ACI, says, "Ad Asia is a great forum for the Indian creative and media maestros to interact with other global practitioners on evolving industry trends. Having someone with such rich and versatile multi-functional and sectoral experience as (Sunil) Kataria lead the Indian delegation is sure to ensure that the India delegation plays an inspiring and impactful role at the congress."
According to the press release received by afaqs!, it is expected that Ad Asia 2017, Bali, will witness close to 2000 executives from marketing companies, advertising agencies, and media organisations attending the landmark event from all around the Asia Pacific region. To be held from November 7 to 10, the awards is slated as the largest Asia Pacific regional event for marketing and advertising in 2017.
Speaking about being nominated to lead the Indian delegation, Kataria, says, "I am honoured to be nominated to lead the Indian contingent to the prestigious congress. The forum is a great platform for the fraternity to network with global creative leads and jam on media and marketing trends in the new social paradigm that we are currently in. We hope to have significant Indian representation at the event and would hence urge maximum participation by corporates at the event."
Commenting on Kataria's appointment, Raj Nayak, president - The Advertising Club, says, "India has been at the forefront of some ground breaking and high impact media campaigns. A coveted knowledge platform like Ad Asia 2017 is a great place to showcase the immersive and transformational work being done by the India media and advertising diaspora. With (Sunil) Kataria helming the Indian delegation, we are sure to receive the best representation at the forum. Kataria with his in-depth understanding of the Indian market dynamics and global trends is sure to add significant value to the Indian delegation."