afaqs! news bureauPublished: 19 Dec 2017, 12:00 AM
Advertising

AAAI and The Advertising Club announces dates for Goafest 2018

The 13th edition of the festival will be held from April 5 to 7, 2018 in Goa.

Advertising Agencies Association of India (AAAI) and The Advertising Club, the organisers of the Goafest, have announced the dates for the 13th edition of the event. The festival will be held from April 5 to 7, 2018 in Goa.

The event will be helmed by Ashish Bhasin, chairman and CEO South Asia - Dentsu Aegis Network and vice president of AAAI, who has been elected as the chairman of Goafest 2018. Ajay Kakar, CMO - Aditya Birla Capital and vice president of The Advertising Club has been elected as chairman of the Awards Governing Council for the ABBY’s 2018.

AAAI and The Advertising Club announces dates for Goafest 2018

Ashish Bhasin

The Awards Governing Council members include Vikram Sakhuja - president, The Advertising Club and Group CEO - Madison Media & OOH - ‎Madison World, Nakul Chopra - president AAAI and senior advisor, Publicis Communications, Ashish Bhasin - Chairman and CEO South Asia Dentsu Aegis Network - ‎Aegis Group, MG Parameswaran - founder, Brand-Building.com, Punitha Arumugam - entrepreneur and digital evangelist, Ramesh Narayan - founder - ‎Canco Advertising, Partha Sinha - vice chairman and managing director, McCann Worldgroup, Shashi Sinha – CEO, IPG Mediabrands India and Nagesh Alai - founder, Independent Business Advisory.

AAAI and The Advertising Club announces dates for Goafest 2018

Nakul Chopra

Commenting on Bhasin’s appointment, Chopra says in a press statement, “(Ashish) Bhasin is an industry veteran with in-depth understanding of the global media and entertainment industry dynamic. He played a decisive role in ensuring that Goafest 2017 was a grand affair that saw many pioneering initiatives. Goafest 2017 under his aegis is sure so see many more interesting and groundbreaking initiatives that will further up the bar on engagement.”

It is for the 11th year that AAAI and The Advertising Club will come together to deliver the Abby Awards, India's premier awards in the field of advertising that celebrate creativity.

AAAI and The Advertising Club announces dates for Goafest 2018

Vikram Sakhuja

Speaking about the focus of the 2018 edition of Goafest, Sakhuja says, “Goafest is a landmark event that is marked in every brand and media professional’s calendar. The festival is the definitive platform for industry to engage, network and celebrate the pioneering creative work done through the year. At Goafest 2018 we will continue to up the ante on lifting the standard of creative brilliance.”

Bhasin says, “Goafest has been at the center of celebrating transformational brand stories and fostering the media and entertainment industry’s growth agenda... Goafest, 2018 is sure to provide learning enrichment and facilitate synergies, thereby providing significant value to all festival goers.”

Kakar adds, “...This year we intend to bring about exciting changes that will remind people why they have always loved the ABBYS. And also remind them why the ABBY’s have always been regarded and recognised as the gold standard in creativity.”