Deepashree Banerjee

"We'll differentiate using humility and positive aggression": Shashank Sinha, Eureka Forbes on TVC that appears to rival Kent

Havells spins another sweet tale to tell us the wires "don't catch fire"

Swiggy creates digital spot to thank deliverymen

After Maggi, Rocky and Mayur appear in Vistara's Twitter ads

Yoga, Ayurveda re-packaged in new incredible India ads

"This is a People's festival," says Basant Rathore, senior VP, Jagran Prakashan

"Hello, Fever Fighters?" goes the copy of this ad for a path-lab

Lubna Khan quits Wieden + Kennedy and becomes a consultant

"The safety aspect differentiates us from the 'best deal', cashback frenzy": PayPal India marketing head

"Comedy is the most consumed genre of content among Millennials": Ali Harris Shere, Britannia