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Brand-nomics

"Nicotex looks like regular chewing gum; consumers tend to chew it like that..." Advertising
"Nicotex looks like regular chewing gum; consumers tend to chew it like that..."
By afaqs!, New Delhi & Abid Hussain Barlaskar
Jun 12, 2018 23:54 IST 5 Min read
Is India ready for 'aerated chocolate'? Mondelez India thinks so... Advertising
Is India ready for 'aerated chocolate'? Mondelez India thinks so...
By Ashwini Gangal & afaqs!, Mumbai
Jul 29, 2015 05:30 IST 4 Min read
Mardonwala Dandruff? Advertising
Mardonwala Dandruff?
By Ashwini Gangal & afaqs!, Mumbai
Apr 28, 2014 05:30 IST 4 Min read
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