Abid Hussain Barlaskar

To what extent should edtech brand Byju's influence coaching class Aakash's brand identity?

Will ITC’s All Rounder take the crunch out of Pran’s Potata?

Why is Truecaller tracing its connection with seat belts and pacemakers?

Could OnePlus' integration with Oppo erode its brand value?

A coconut with a plastic pout; Country Delight's non dairy adventure

How a timely switch to game streaming put Rooter on the right track

“We spent over five months to redesign the kit for easy home use”: Mylab’s MD on CoviSelf antigen test kit

Nilon’s light bulb bottle for fizzy drink Cheers has a Mentos connection

PUBG’s return from exile; will it be the same?

Ready-to-cook foods brand McCain eyes ‘new snack time slots’ in the home-bound consumer’s day