Design Digest

Design Digest

Dunzo Daily references Baahubali, Bhaag Milka Bhaag, Andaz Apna Apna and other movies on delivery bags

The copywriting on the bags delivering groceries made 'punny' Bollywood references.
Design Digest

KFC India paints 150 towns red on its Bucket Canvas

Celebrating the 600-restaurant landmark, the fast food chain has transformed its iconic KFC Bucket into a canvas.
Design Digest

Tata Tea hosts metaverse party and introduces Holi-themed packs

This makes the tea giant among the first brands to host a virtual Holi party.
Design Digest

Chivas 12 undergoes first big packaging redesign in 112 years

It is inspired by the aesthetics of a new, style-conscious generation of Scotch whisky drinkers.
Design Digest

Japanese artist gives creative touch to product packaging; turns it into art

Using kirigami, the artist has created unique figures and sculptures out of outer cartons.
Design Digest

Hershey India brings out special packaging to celebrate women achievers

Celebrating International Women’s Day, the brand took its ‘HERSHE’ campaign further this year by illustrating the women’s accomplishments on its packs and releasing a rap song.
Design Digest

Absolut Vodka updates its flavoured portfolio’s packaging design

The brand has introduced a new flavour, Absolut Passionfruit, and updated its flavoured range’s liquid and ABV levels.
Design Digest

Amul Cheese sheds its skin; takes on a new red, yellow and blue avatar 

The pack now appears youthful and modern. But considering its popularity, was the design change necessary? 
Design Digest

Nestlé KitKat has 3 different packs to celebrate each relationship

KitKat has created over 12 million unique 'Love Break' packs, with three different digital prints to choose from.
Design Digest

Google Chrome changes logo after 8 year gap

The web browser is changing its logo for the first time since 2014.
Design Digest

Tata Tea hosts metaverse party and introduces Holi-themed packs

This makes the tea giant among the first brands to host a virtual Holi party.
Design Digest

Chivas 12 undergoes first big packaging redesign in 112 years

It is inspired by the aesthetics of a new, style-conscious generation of Scotch whisky drinkers.
Design Digest

Japanese artist gives creative touch to product packaging; turns it into art

Using kirigami, the artist has created unique figures and sculptures out of outer cartons.
Design Digest

Hershey India brings out special packaging to celebrate women achievers

Celebrating International Women’s Day, the brand took its ‘HERSHE’ campaign further this year by illustrating the women’s accomplishments on its packs and releasing a rap song.
Design Digest

Absolut Vodka updates its flavoured portfolio’s packaging design

The brand has introduced a new flavour, Absolut Passionfruit, and updated its flavoured range’s liquid and ABV levels.
Design Digest

Amul Cheese sheds its skin; takes on a new red, yellow and blue avatar 

The pack now appears youthful and modern. But considering its popularity, was the design change necessary? 
Design Digest

Nestlé KitKat has 3 different packs to celebrate each relationship

KitKat has created over 12 million unique 'Love Break' packs, with three different digital prints to choose from.
Design Digest

Google Chrome changes logo after 8 year gap

The web browser is changing its logo for the first time since 2014.