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afaqs Pause! - Aditi Olemann, Vice President - Marketing and Communications, Cashfree Payments

Aditi Olemann is a dynamic business leader who brings over a decade of business and marketing expertise to her role as the Vice President - Marketing and Communications at Cashfree Payments. Here’s a little sneak peek into her workday, leadership mantra, and advice to young professionals.

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afaqs! Content Team
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"Leadership isn’t about being the smartest in the room. It’s about creating a room that thinks better together"

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The best part of my job is…

The sheer variety of problems. Marcomm is where logic meets creativity, data meets instinct - and no two days look the same. It’s unpredictable, messy, but endlessly interesting, and that’s what keeps me hooked.

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My leadership mantra

Leadership isn’t about being the smartest in the room. It’s about creating a room that thinks better together.

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My career-defining moment:

Early in my career, I worked with Cyrus Mistry, who became Chairman of the Tata Group at just 44. His advice stayed with me: the best leaders don’t collect credit -they quietly empower teams to feel they’ve won on their own. I’ve tried to lead that way ever since.

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Streaming/Reading now

Huberman Lab on Youtube. Equal parts neuroscience, curiosity, and “wait, that explains a lot.” Unexpectedly useful for understanding people, focus, and motivation.

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Planning my next holiday to

Pench National Park - I am a wildlife buff and my escapedes are mostly into the jungles of India on Safari. It’s where I switch off from the internet and switch into nature, wildlife, and myself.

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A recent ad campaign I liked

I really liked Apple’s ‘Shot on iPhone’ campaign. By putting craft before claims, and creators before celebrities, it has let the product prove itself without explanation - one of the best examples where brand marketing meets product marketing with absolute class.

Cashfree Payments Aditi Olemann
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