Aditya Chatterjee

Stories by 'Aditya Chatterjee'

Media

Outsourcing leads to boom in India’s animation sector

Industry experts seem to be confident about the growth of animation industry in India, despite several hurdles such as funding and training manpower
Interviews

There’s no dearth of talent in our advertising

null
Interviews

Forget perception, we're pretty big

null
Advertising

Sania bids adieu to adidas, to sparkle in Lotto ads

The girl from Hyderabad’s endorsement list now includes Hindustan Petroleum, Tata Tea, Tata Indicom and Head NV, the second-largest maker of tennis rackets
Marketing

PepsiCo's Lloyd Mathias to join Motorola as marketing director

Mathias, executive vice-president, marketing, PepsiCo India, spent close to 11 years with the soft drinks major
Interviews

Advertising should be used like salt.

null
Advertising

Rediffusion on a hiring spree; Shruti Jain, Rajesh Kumar quit

Ninad Satpute, Ajay Gahlaut and Sudip Bandyopadhyay join the agency, while Ravi Chandran of TME has quit
Advertising

Tsunami wounds heal, Pepsi recalls surfboard campaign

The cola giant had postponed the release of the same TVC in January this year
Media

Mid Day reacts: Forget Mumbai Mirror, we're hurting even TOI

Mid Day executives say Mumbai Mirror's paid circulation will drop to 10,000 in July, and Mid Day's annual 30% growth is hurting TOI
Media

DNA sets July 21 as launch date, HT postpones Mumbai entry

Countdown for Mumbai's battle royale begins