Aditya Chatterjee & Prajjal Saha

Stories by 'Aditya Chatterjee & Prajjal Saha'

Media

Battleground Mumbai: DNA, HT will find it tough to run through TOI’s armour

Among the challengers, DNA is ahead of HT in perception, say media planners/buyers
Media

Koffee with Karan to debut on STAR One soon

Had the show been in Hindi, it could have been a money-spinner for STAR Plus, feel media planners
Interviews

It feels good to be counted among the leaders

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Media

ABP's Bengali news channel to debut in February '05

Sources confirm that the channel will be a full-fledged 24X7 national news channel and not be restricted to local developments
Advertising

Everest hires Mudra's Samir Miglani & Anil Varma

While Miglani joins as Dy. GM, Varma joins as a creative director
Interviews

We are the preferred broadcaster for every production house.

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Media

STAR One: Targeting premium viewers of age-group 26-34

STAR One, unlike STAR Plus, would tend to take the drama out of the house “with a different colour and different texture”
Advertising

How relevant is the New York Festival?

Critics pan it, while nominees defend the ad-award
Marketing

An Idea to change our lives?

Idea's recently launched service, EDGE, will enable all subscribers to surf Internet at high speeds, or watch streaming video and send MMS. Subscribers will also get to watch live television soon
Media

Get ready to watch reality on Sony Entertainment

After 'aspirational' serials like Jassi, Sony will now launch programmes in diverse genres like reality TV, humour and thrillers