Arshita Bhardwaj

Stories by 'Arshita Bhardwaj'

Marketing Initiative

Skymet Weather makes history with #HelpTheFarmer initiative

The only private weather forecasting agency in India, Skymet Weather came up with a special campaign highlighting the hurdles a typical farmer has to face in a country like India.

Skymet Weather takes a pledge to #Helpthefarmer

Skymet is out on a mission to sensitise people towards the hardships farmers face in India.

Mobile: Redefining the Rules for Marketers and Customer Service Professionals

Mobile has transformed the way we live nowadays. With rapid improvements in technology, they have already replaced laptops and PCs for many users.

Brand Partnership Meet on July 17, 2015 at New Delhi

The Brand Partnership summit saw a healthy turnout, indicating the viability of this new concept.

Cause Related Marketing: A look at Sani Fresh's campaign for Women's Dignity

afaqs! is starting off a new, occasional series on cause related marketing with Dabur's Sani Fresh which took on the immense task of working on toilets for women.

"Above a certain price point, we want all our devices to be 4G": Arvind Vohra, Gionee


Goafest 2014: "The layperson probably thinks of admen as wastrels": All India Bakchod

A quick, light-hearted chat with the funniest delegates at Goafest 2014.