Shreyas Kulkarni

Shreyas Kulkarni is an assistant editor at afaqs!, where he leads coverage of the advertising, marketing, and media industries. He is fascinated by how brands connect with consumers in an evolving media landscape.

Media

Expect 15-18 sponsors like in previous years: Ashish Sehgal on Zee Cine Awards

By Shreyas Kulkarni

Mar 25, 2025 05:11 IST logo

2 Min read

Brands

Students use AI every day—now Navneet wants teachers to do the same

By Shreyas Kulkarni

Mar 20, 2025 05:20 IST logo

3 Min read

Advertising

Why did Dabur’s Real Activ wade into Coca-Cola & Pepsi’s cola war?

By Shreyas Kulkarni

Mar 18, 2025 05:30 IST logo

3 Min read

Advertising

Wakefit befriends Netflix’s rival, sleep, to regain life’s balance

By Shreyas Kulkarni

Mar 14, 2025 00:32 IST logo

2 Min read

Advertising

India’s cola ad war sizzles as more brands enter the battlefield

By Shreyas Kulkarni

Mar 12, 2025 04:20 IST logo

2 Min read

Marketing

Celebrity magic and nostalgia: Yas Island's Badr Bourji on selling more than a holiday in India

By Shreyas Kulkarni

Mar 11, 2025 05:30 IST logo

5 Min read

Marketing

I reject ads which don’t have a balance of both genders: Federal Bank CMO Murthy

By Shreyas Kulkarni

Mar 07, 2025 05:31 IST logo

3 Min read

Advertising

Atlys, Uniqlo, KFC: Are agencies cool with pitch calls on LinkedIn?

By Shreyas Kulkarni

Feb 24, 2025 05:30 IST logo

4 Min read

Advertising

Billion-dollar Maaza embraces life's small wins in summer campaign

By Shreyas Kulkarni

Feb 19, 2025 05:30 IST logo

3 Min read

Advertising

When Dan Brown’s ‘Angels & Demons’ inspired The Hindu’s R-Day ad

By Shreyas Kulkarni

Feb 11, 2025 05:00 IST logo

3 Min read