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Shreyas Kulkarni

Shreyas Kulkarni is an assistant editor at afaqs!, where he leads coverage of the advertising, marketing, and media industries. He is fascinated by how brands connect with consumers in an evolving media landscape.

Pizza Hut introduces ‘Melts’ as lifestyle changes turn meal timings upside down Marketing
Pizza Hut introduces ‘Melts’ as lifestyle changes turn meal timings upside down
By Shreyas Kulkarni
Apr 15, 2024 05:30 IST 6 Min read
Former JWT creative duo launch creative agency of their own name i.e. Steve PriyaAdvertising
Former JWT creative duo launch creative agency of their own name i.e. Steve Priya
By Shreyas Kulkarni
Apr 15, 2024 05:10 IST 3 Min read
Don’t make her choose home over work because you can’t share the load, says Ariel in a new spotAdvertising
Don’t make her choose home over work because you can’t share the load, says Ariel in a new spot
By Shreyas Kulkarni
Apr 10, 2024 05:30 IST 5 Min read
DDB global Prez & COO on turning clients into friends, helping friends like McDonald’s in today’s boycott age, and A.I.Advertising
DDB global Prez & COO on turning clients into friends, helping friends like McDonald’s in today’s boycott age, and A.I.
By Shreyas Kulkarni
Apr 09, 2024 05:20 IST 10 Min read
Nimisha Pandey, ZEE5’s chief content officer for Hindi Originals, has quitPeople Spotting
Nimisha Pandey, ZEE5’s chief content officer for Hindi Originals, has quit
By Shreyas Kulkarni
Apr 06, 2024 17:28 IST 1 Min read
Teasing its supposed ad like an upcoming flick and helping couples make love all night long, PepsiCo’s Sting is going places Advertising
Teasing its supposed ad like an upcoming flick and helping couples make love all night long, PepsiCo’s Sting is going places
By Shreyas Kulkarni
Apr 05, 2024 05:20 IST 3 Min read
Why did Tata Salt revive its ‘80s jingle for the 2024 IPL campaign?Advertising
Why did Tata Salt revive its ‘80s jingle for the 2024 IPL campaign?
By Shreyas Kulkarni
Apr 04, 2024 05:30 IST 3 Min read
Parle Products reaffirms ‘Branded House’ stance on the IPL after a seven-year hiatusAdvertising
Parle Products reaffirms ‘Branded House’ stance on the IPL after a seven-year hiatus
By Shreyas Kulkarni
Apr 01, 2024 05:30 IST 4 Min read
Too Yumm! swaps healthy snacking cred for a taste-heavy one, targeting Gen Z appetitesMarketing
Too Yumm! swaps healthy snacking cred for a taste-heavy one, targeting Gen Z appetites
By Shreyas Kulkarni
Mar 26, 2024 05:30 IST 9 Min read
BBH India's Parikshit Bhattaccharya on redefining the agency, awards, and IPLAdvertising
BBH India's Parikshit Bhattaccharya on redefining the agency, awards, and IPL
By Shreyas Kulkarni
Mar 21, 2024 05:30 IST 9 Min read
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