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Shreyas Kulkarni

Shreyas Kulkarni is an assistant editor at afaqs!, where he leads coverage of the advertising, marketing, and media industries. He is fascinated by how brands connect with consumers in an evolving media landscape.

Jimmy and Jammy have grown up; JimJam's new spots evoke childhood nostaliga, goes beyond being a kid brandAdvertising
Jimmy and Jammy have grown up; JimJam's new spots evoke childhood nostaliga, goes beyond being a kid brand
By Shreyas Kulkarni
Feb 19, 2021 05:30 IST 3 Min read
Oz wants tech companies to pay for news; Google relents, Facebook does notMedia
Oz wants tech companies to pay for news; Google relents, Facebook does not
By Shreyas Kulkarni
Feb 18, 2021 15:22 IST 3 Min read
Panasonic AC takes on Covid induced 'spray culture'; tells us to "chill" insteadAdvertising
Panasonic AC takes on Covid induced 'spray culture'; tells us to "chill" instead
By Shreyas Kulkarni
Feb 17, 2021 05:10 IST 4 Min read
Spotify looks to expand its subscriber base with shorter affordable plansMarketing
Spotify looks to expand its subscriber base with shorter affordable plans
By Shreyas Kulkarni
Feb 17, 2021 04:50 IST 3 Min read
ITC out to simplify laundry routine with Savlon 'clothes spray' that kills germs.Marketing
ITC out to simplify laundry routine with Savlon 'clothes spray' that kills germs.
By Shreyas Kulkarni
Feb 15, 2021 05:30 IST 4 Min read
Before V-Day weekend, Condom Alliance pushes for safe sex and consent in 'Kaun Dumb Hai' filmAdvertising
Before V-Day weekend, Condom Alliance pushes for safe sex and consent in 'Kaun Dumb Hai' film
By Shreyas Kulkarni
Feb 12, 2021 05:30 IST 5 Min read
"We expect a lot of out-of-home consumption this year": Burger King's Srinivas AdapaInterviews
"We expect a lot of out-of-home consumption this year": Burger King's Srinivas Adapa
By Shreyas Kulkarni
Feb 10, 2021 05:30 IST 4 Min read
Bud Light, Alexa, Reddit, Tide, Huggies touchdown with the best Super Bowl ads Advertising
Bud Light, Alexa, Reddit, Tide, Huggies touchdown with the best Super Bowl ads
By Shreyas Kulkarni
Feb 09, 2021 04:50 IST 6 Min read
“Our overall revenue grew 4x in the last 12 months”: TrulyMadly’s Snehil KhanorAdvertising
“Our overall revenue grew 4x in the last 12 months”: TrulyMadly’s Snehil Khanor
By Shreyas Kulkarni
Feb 08, 2021 05:00 IST 4 Min read
When BBC set its ‘A Perfect Planet’ billboard on fire…Advertising
When BBC set its ‘A Perfect Planet’ billboard on fire…
By Shreyas Kulkarni
Feb 05, 2021 05:10 IST 4 Min read
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