Sharp India launches new luxurious range of four-door refrigerators

Company News

New Delhi, December 12

Sharp India Limited, a subsidiary of Sharp Corporation, Japan, which has a worldwide turnover of US$ 25 billion, has launched its new range of Four-Door Refrigerators which have emerged as the global standard for refrigerators. This new range has several unique features.

The new refrigerator accommodates wide plates made possible by employing Sharp’s advanced Centre-Partition-less design technology. Standard side by side refrigerators have a pillar in the centre thereby reducing the refrigerator width .Sharp’s new refrigerator eliminates this centre pillar & offers a wide compartment.

These refrigerators use the Plasmacluster Ion Technology which is an air purification technology that disables airborne micro-organisms by releasing positive and negative ions in the air. Plasmacluster Ions released inside the refrigerator inactivate bacteria, viruses and airborne mold spores. They also reduce odors arising from the propagation of mold. This means that food in the fridge stays fresh much longer.

The refrigerator has a rear aluminum panel inside which is cooled to approx 0 degrees C & highly humid chilled air is spread throughout the compartment to keep food fresh .This prevents excessive dryness, uneven cooling & over cooling.

As per usage survey data frequency of use is about 70% for the refrigerator & 30 % for the freezer. Hence the freezer compartment is located in the lower section.

These refrigerators have other features such as Honeycomb Double Deodorizer and powerful Multi-Air Flow system, whose multiplying effect further removes any remaining undesirable smells, thus retaining freshness inside the refrigerator. In addition to a fan for circulating chilled air, Sharp refrigerators have an exclusive cooling panel system that maintains a high level of humidity inside the refrigerator. This extra moisture in the chilled air keeps food juicy and delicious.

Also, the refrigerator doors are finished in stainless steel to provide the ultimate look of the latest design trends.

Sharp’s Four-Door Refrigerators also have an LCD display with half-mirror effect which shows at a glance settings such as refrigerator and freezer temperatures. This range of refrigerators comes with two graceful lamps on the inside left and right which provide sophisticated yet functional lighting while using the refrigerator. Other features include spacious door pockets, wine holder, tempered glass shelves, door alarm, vacation mode, timer and child lock, to name a few.

Elaborating on the new range of refrigerators from Sharp stated Mr. Prasun Banerjee, Vice-President- Marketing, Sharp India Limited, “The new Sharp refrigerators have superior aesthetics and sleek designs which make a distinctive style statement.”

Sharp’s structure design, new compressor and electronic control ensure that less electricity is required to run the refrigerator. Further, Sharp has obtained top ranks of energy efficiency ratio (EER) in various countries.

These four-door refrigerators are available in two models SJ - F70PC (573 Liters capacity) priced at Rs. 89,990 and SJ - F75PE (625 Liters capacity) priced at Rs. 99,990. Sharp refrigerators are available through Sharp’s own exclusive showrooms ‘Sharp Galaxy’ as well as leading multi-retail outlets across India.

For more details contact:

Mr. Rohit Kajekar, Sharp India Limited,

Excom House, Saki Vihar Road, Andheri (East), Mumbai -400072

Telephone: 982034343

E-Mail: rohit@sharpindialimited.com

Website: www.sharpindialimited.com