Chennai, May 29
The old adage, "Confidence is the first requisite to
great undertakings" can't hold more relevance than today - in this age of
convergence and competition. And this famous line once again stands the
test of time, as Cadbury Bournvita brings together Young Champs from all
over the country for an exciting All India Junior Badminton Tournament
being held in Chennai from May 26th -31st. 2007.
The tournament is organised by the Express Shuttle Club and recognized by
the Badminton Association of India. It features players from various states
in India who will vie for the top slot in their respective categories. The
finals of the championship will held on May 31st, 4 pm.
1200 players from India represent their state in this tournament
The various categories: U-1o Singles, U-13 Singles, U-13 Doubles, U-16
Singles, U-16 Doubles, U-19 Singles, U-19 Doubles & U-19 Mixed Doubles
Winners will win prizes amounting to 2,00,000/-
Commenting on the association, Sanjay Purohit, Director, Marketing, Cadbury
India said, "Cadbury Bournvita is among the most loved and trusted brands
in the country. With the extra physical and mental energy that Bournvita
provides, youngsters have the confidence to take on the world and actualize
their innate potential. Our association with this tournament aims to
recognize and reward champions who through their achievements embody the
Bournvita brand values."
"We are delighted that Cadbury Bournvita has supported this tournament. We
hope that many more corporates emulate Cadbury" Sanjeev Sachdeva,
organizing secretary, All India Junior Badminton Tournament.
Corporate & Finance
Ogilvy Public Relations Worldwide