Innovative Design That Delivers Unrivalled Laptop Protection

Company News

New Delhi, July 12

Samsonite, the leader in worldwide travel bags, luggage and accessories introduces Proteo - the new innovative, stylish range of backpacks, office cases and Top Loader that provide the ultimate in laptop protection for today’s modern traveller.

Since 1910 Samsonite has established itself as the pioneer; offering inventive travel solutions that understand and meet the needs of travellers. As the laptop epitomises the soul of the modern traveller, Samsonite understands the importance of providing the ultimate in protection for this precious item.

Inspired by the suspension system of a car, Samsonite has designed a collection that surrounds the laptop with a unique, innovative spring system called Laptop Shock Absorber<1>, The unique foam encased polymer protects the laptop against all that modern travel can throw at it, as well as holding the laptop in place. The collection also features tough corner panels and cross straps, enabling the user to securely hold additional items such as garments or a helmet.

Other style features include laptop compartment zippers hidden underneath the shoulder straps to prevent theft. The Proteo Top Loader allows vertical access, whilst the Slim Top Loader is the perfect size for the ultra-portable laptop, and the Toploader on Wheels is the ideal business companion to carry the weight of a number of business items when travelling through the urban jungle of today’s airports and railway stations.

“In designing this collection, Samsonite has combined its strong heritage, knowledge and design credentials to create this unique and innovative Proteo collection. The collection combines contemporary aesthetics, modern organic shapes and supreme functionality to provide the ultimate in laptop protection for today’s urban, professional, fashion forward traveller”, commented Quentin Mackay, Global Creative Director Samsonite

For further information, please contact:

MelCole Public Relations

Tel:011-29833118

9811477404

Shweta_Sharma@melcole.com

Harsh Sinha

9968286151

Harsh_Sinha@melcole.com