Marlboro to be launched in India

Company press release, November 6, 2003

New Delhi

Philip Morris Services India S.A. (PMSI) today announced an agreement with Barakat Foods & Tobacco Pvt. Ltd (BFT) for the distribution of Marlboro cigarettes in India. The company will directly import the product which will then be distributed by BFT under a non-exclusive distribution agreement. Initially, Marlboro Full Flavor & Lights will be introduced in the metropolitan areas of Western India.

Speaking on the launch, PMSI spokesperson, Mr. Ajit Sahgal, General Manager, India, said, We are confident that our imported Marlboro will compete successfully in the Indian market by quickly gaining popularity among adult smokers. Marlboro is a premium-priced, American blend brand that will compete in the international segment.

Philip Morris International

Philip Morris International, based in Lausanne, Switzerland, is the worlds leading international tobacco company outside the United States. The company holds a 14% share of the international cigarette market and employs over 40,000 people worldwide. The company manufactures, markets, sells and/or distributes its products in more than 160 countries and territories around the world.

Philip Morris Internationals brand portfolio includes seven of the top 20 international brands, including Marlboro, the worlds leading brand, and L&M, which is now the No. 3 largest brand worldwide. Other brands include Philip Morris, Chesterfield, Bond Street, Lark and Parliament.

An affiliate of Philip Morris International currently holds a 35.9% equity interest in Godfrey Phillips India.

For further information, please contact:

Vivek Srivastava

Genesis Public Relations

Tel: (124) 5044999

Mobile: 9811816343

Email: vsrivastava@genesispr.com