Airtel Selects Oracle Communications Order and Inventory Management for Maximum Operational Efficiency

Company Brief

New Delhi, October 04, 2007

INDIA TELECOMMUNICATIONS SUMMIT 2007

Oracle today announced that Airtel, India¡¦s leading integrated telecommunications services provider, has implemented Oracle„¥ Communications Order Management and Inventory Management for streamlined business operations and superior service delivery. This implementation expands Airtel¡¦s existing usage of Oracle Communications Order Management and Inventory Management for Airtel¡¦s Optical/SDH services. Airtel¡¦s implementation has integrated the Oracle Communications solutions with its existing deployment of Oracle Financials and CRM to reduce the project¡¦s total cost of ownership and deliver state-of-the-art customer service.

¡§We implemented the Oracle Communications suite of solutions for its flexibility, scalability and rich functionality,¡¨ said Dr Jai Menon, Director, IT & Innovation and Group CIO, Bharti Airtel Ltd. ¡§As Airtel continues to demonstrate dramatic growth in India, the Oracle Communications offering has helped us transform Airtel into both a cost leader and a premier provider of communication services.¡¨

¡§Oracle Communications applications has helped Airtel transform and streamline the delivery of its Enterprise IP, MPLS and Optical services,¡¨ said Bhaskar Gorti, Senior Vice President and General Manager, Oracle Communications. ¡§With an annual growth rate of 100 percent, Airtel is one of the world¡¦s fastest growing communications service providers. We are committed to helping them reach their aggressive business goals through our end-to-end product suite.¡¨

Oracle Communications Order Management coordinates the many diverse tasks that make up the end-to-end service fulfillment process, including installing equipment in a point of presence, triggering billing once the service is activated in the network and coordinating processes between engineering and operations.

Key features of Oracle Communications Inventory Management include enabling the tracking of all physical resources ranging from access media to physical equipment to asset locations and addresses and supporting end-customer services and network technologies with a variety of number and name resources.