Nature Fresh & Gemini voiced as the Healthiest Oils for Consumers

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afaqs! news bureau
New Update

Company Brief

Mumbai, January 28, 2008

Consumer VOICE- a government funded voluntary organization that works towards consumer education and awareness, conducted a laboratory test on seven well-known brands of refined sunflower oil. After testing them on all possible parameters like colour, adulteration, rancidity and fatty acid profile, NatureFresh Actilite and Gemini, brands from the house of Cargill, were rated as the best quality and healthiest refined sunflower oils in the country.

For the first time in India, refined sunflower oil brands have been tested by an independent government funded organization for their fatty acid profile and other parameters like colour, rancidity etc. This was done to scientifically assess and pinpoint exactly how healthy each refined oil brand is.

Cooking oils are an essential component of our daily diet, which means if we need to stay healthy, we must consume the healthiest oil. Food cooked in healthy oil helps each member of the family stay healthy. By this research, NatureFresh and Gemini cooking oils have been proved to be the healthiest cooking oils in their respective categories.

NatureFresh Actilite sunflower oil is an extremely light oil that has high-unsaturated fat content making it easier to break down. This lightness is powered by “Liteness Integrated Technology” (LITE), which is delivered by the technologically advanced state-of the-art plant ensuring that best attributes of the oil are preserved for consumers’ health.

Gemini refined oil offers freshness as a differentiator. It uses “Freshness Intact Technology” (FIT) which helps maintain the freshness of oil from packaging stage to the stage of consumption.

Talking about their brands, Mr. Siraj Chaudhry, CEO, Refined Oils, Cargill India said: “Our winning the Consumer Voice award is a reiteration of Cargill’s commitment to quality across board. To mark this achievement, we have initiated a month long campaign, which will aim at creating awareness amongst consumers on the need for using a healthy oil.”

In India, Cargill has presence in multiple product and service areas, ranging from food processing and agriculture to commodities and trading. With the purpose of being a global leader in nourishing people, Cargill’s mission is to create distinctive value by being trustworthy, creative and enterprising. Its performance measures are engaged employees, satisfied customers, enriched communities and profitable growth.

For further information please contact:

Kapil Dhawan

Mob: +91 98104 23882

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